How to Grow your CBD Business with Social Media & Content Marketing

CBD Social Media & Content Marketing

There are unique nuances with marketing your hemp derived CBD business.  Our instructor will take you through the entire Social Media landscape and teach you how to become a master at social media and content marketing.  Content is the mechanism to improve your organic SEO and you will get a deep dive on the best practices for using content to nurture your prospects so that when they are ready to buy, you will be top of mind.  

    Comments from people that took the course:

    I always thought social media marketing was free but my time is not free.  David

    This was one of the best courses I’ve ever taken, I learned a lot, thanks! Jenny

    There are speakers and then there is Maria…she was awesome!  Martina

     

    Maria Bereket, Digital Marketing Strategist and Instagram Expert 

     

    -20 years of experience working with brands to grow their business

    Digital Marketing · Content Marketing · Marketing Consulting

    -3 years experience working with cannabis and CBD brands

    Manage, coordinate and create creative and professional marketing communications, materials, content, team collaboration, and advertising for area Non-Profits and B2C with community programs serving the LAPD, military veterans, high school students, and women seeking jobs search training and support.

    • Digital Marketing Strategy • Content Writer • Communications Specialist • Branding • ROI • Analytics
    • Media Relations • Photoshop, InDesign, Illustrator • Graphic Design • MS Office (PowerPoint, Word, Excel) • Google analytics tools • A/B testing • Customer Insights • Strong written/verbal communication

    CONTENT MATERIALS: Digital and Printed: Articles, Social Media Posts, Press Releases, Reports (annual, budget, performance,) Infographics, White Paper Reports, Presentations, Brochures, Newsletters, case studies, customer and volunteer testimonials, fundraising Appeal letters, News, fundraising Kits, and Impact Reports.

    PROFESSIONAL EXPERIENCE
    • Supervise communications and marketing teams to create successful and engaging digital and print marketing including public relations, graphic design, branding, web, and all content.
    • Coordinate and manage multiple teams and programs in coast to coast locations.
    • Develop branded communications, marketing, media and press, and community outreach to grow awareness, outreach, sponsorships, government support, and engagement.
    • Produced and managed extensive digital editorial and content calendar for marketing, events, fundraising, appeals, campaign materials, and annual budget and outreach planning, including the support and input by the entire team and vendor base.
    • Excellent writer, producing high-quality, compelling and engaging content including client testimonials, brand mission and messaging, press releases, annual reports, presentations, thought leadership pieces including, articles, newsletters, appeals, case studies, impact infographics and materials, videos, and other such deliverables as needed.
    • Initiate, respond and cultivate outreach and inquiries with the media, including influencers, associations, magazines, radio, and other media. [interviews, talking points, PR]