Our Expert Instructors & Mentors

Some of our Expert Instructors & Mentors
Heidi Urness, Esquire
Heidi Urness has developed a national reputation as a skillful, tenacious, and results-focused attorney.
Heidi attended Wake Forest University where she obtained degrees in psychology and journalism, and the University of San Francisco School of Law, where she was recognized for both her outstanding writing and oral argument skills.
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Upon graduation, Heidi cut her teeth in the Superior and Appellate Courts of San Francisco and Contra Costa County and later served under the Presiding Justice of the First District Court of Appeal.
Heidi relocated to Seattle and joined 7 Point Law, and later Cultiva Law as Senior Strategic Counsel where she was first exposed to litigation in the cannabis industry.
Heidi was appointed to the Editorial Advisory Committee of the WSBA in 2018, is a member of the WSBA Cannabis Law Section, is a leading author on CBD, hemp, and marijuana law, and a regular contributor to Marijuana Venture, CannaBiz Journal, and the Cannabis Law Journal. She was also recently named one of the Top 30 Cannabis Litigators You Should Know, a “Rising Star,” and has been asked to speak throughout the nation on the topic of CBD laws, including most recently the CBD Expo and Women Grow Leadership Summit in Washington, D.C.
heidiurness.com
Dr. Zac Pilossoph
Dr. Zac Pilossoph, a Long Island, NY born, nationally recognized veterinary medical professional, a top graduate of Tufts University Veterinary School of Medicine with postgraduate focused training in E/CC and Neurology/Neurosurgery at two of the most recognized programs in the country, and a young multidimensional serial entrepreneur, has rapidly and collaboratively helped promote a new wave of global evolution and individual empowerment in more ways than one.
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In addition to developing and launching several novel platforms in the veterinary and mental health fields, he is now quickly joining some of the most reputable leaders in the cannabis education and innovation space. Dr. Pilossoph is determined to synergize with colleagues, allowing evidence-based information to fuel a rapidly expanding industry.

Neal Thompson
Neal Thompson is a veteran sales/marketing/training executive who is on staff at Hempsi Live Oil as a trainer and the Brand Ambassador corporate liaison. Prior to Hempsi, Neal served as Vice President, Sales, and Marketing for Trusted Green, a hemp and cannabis agricultural supplement company. Previously he worked at SERVPRO as a regional Vice President where he was an on-site education developer, social media marketing trainer, and curriculum manager for the franchise system.
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Neal also developed the team member training program for Chick-fil-A and owned/operated his own Chick-fil-A in the early 2000s.
Neal became a CBD advocate in 2016. Since then, he researches cannabis and hemp daily, educates groups on CBD, and has a Facebook page called CBDiscipline that strives to educate the public on the uses and benefits of hemp and other cannabinoids including CBD. Mr. Thompson holds a BBA in marketing from the University of Georgia.
http://www.hempsi.com/
Dr. Jeanette Jacknin
Dr. Jacknin is a board-certified dermatologist, author, national speaker, and consultant, with expertise in holistic dermatology, natural cosmeceuticals, and topical hemp and cannabinoids for beauty and health. She has given over 45 national talks on holistic skin care over the past 9 years, and 10 international talks on topical CBD in skincare in the last 3 years.
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Dr. Jacknin has recently been interviewed on topical cannabinoids by The New York Times online magazine, Marijuana.com, and High Times, Vogue, The Washington Post, La Presse, and the Canadian Globe and Mail, New Beauty, Reader’s Digest, and many other media sources Specialties: CBD, cannabinoids, and cannabis in beauty and skin disorder, natural cosmeceuticals and skin care.

Charlie Piermarini
PA-C, MSPAS, MS, MPH
Charlie Piermarini graduated from Touro University of California where he completed a dual Master’s of Science in Physician Assistant Science (MSPAS) and Public Health (MPH) in 2015. He practiced family medicine, urgent care, and then moved into pain management in Arizona. He also is the founder and CEO of Restorative Care of Arizona, which is a patient-centric wellness clinic in Phoenix, Arizona specializing in personalized medicine and taking care of the whole patient.
After seeing many of his pain patients achieve great results with CBD, but some of them having THC in their drug screenings- he started to research CBD and the ECS.
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Dr. Jake Felice, N.D., L.M.P.

Melissa (MJ) Stapley
Melissa (MJ) Stapley has more than 10 years of total management and leadership experience, along with a Masters degree in Organizational Leadership from South University in Savanah, GA. She entered the cannabis industry close to 5 years ago and focused on sales and cannabis education in this space. She has a passion for leadership training and cannabis education which led to the birth of MJ Hybrid Solutions which offers a unique training solution for cannabis professionals.

Roger Brown
Roger Brown, CEO/President: Mr. Brown co-founded ACS in 2008. ACS Laboratory is the largest cannabis and CBD/Hemp testing laboratory in the southeastern USA. Utilizing their vast experience in high complexity laboratory tests they developed proprietary testing methods for cannabis, hemp and all derivatives.
ACS Laboratory developed high complexity laboratory proprietary tests for potency, pesticides, terpenes, microbials, pathogens, mycotoxins, heavy metals, plant regulators, flavonoids and micronutrients. The Company’s 17,500 square foot state of the art laboratory is located in Sun City Center, Florida. ACS received 14 Emerald Awards, more than any laboratory in the eastern USA. www.Acslabcannabis.com

Janice Blair
CPA, CEO, Holistic Accounting Management
Janice Blair has experience in Executive financial management and financial consulting within a diverse blend of industries, she brings an understanding of unique industry situations, how they show up in the financial statements, and how we can chart the future course. In addition to having a successful career, she raised her family on her organic farm.

Danielle Borzor
Danielle Borzor, the founder and CEO of JūLivWELL, is a certified Physician Assistant (PA) for over 22 years. She graduated from the inaugural PA class of Beaver College, now Arcadia
University, in Philadelphia and has years of experience working with patients in various clinical settings such as family practice, interventional radiology, emergency/trauma medicine, and pediatrics. Danielle draws upon her thousands of interactions with patients over the last 22 years to coach her nutrition and CBD clients.
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As a certified nutrition and CBD expert, Danielle guides her clients to feel better through habit-based coaching. Her goal is to help her clients live their best life, by living well daily.
Education:
Master of Science, Physician Assistant Studies, Beaver College, 1998
Bachelor of Arts, Biology, LaSalle University, 1996
Certifications:
Precision Nutrition, Level 1 Coach, 2019
National Council on Strength and Fitness, Certified Strength Coach, 2019
CBD Training Academy, Certified CBD Coach, 2019
Physician Assistant National Recertifying Exam, 2016
http://www.julivewell.com

Rod Kight,
Esquire
Rod Kight is an attorney who represents businesses in the cannabis industry and helps clients stay compliant with evolving laws and regulations, assists with strategic planning, connects clients with others in the industry, and offers a full suite of business services to the cannabis sector, including entity formation, partnerships, and joint ventures, transactions, contracts, trademarks and intellectual property, and other business law services.
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He is the chief writer and editor of the Kight on Cannabis legal blog as well as founder and principal of Kight Law Office PC.

William Loucks Jr
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…and in-service training for the 35,000 plus sworn law enforcement officers in NC.
Bill Loucks retired from the Metro Nashville Tennessee Police Department in August 2018. Bill spent 12 of his almost 16 years with Metro PD working as a gang and narcotics detective. Throughout his time with Metro PD, Bill had written more than 700 search warrants and been involved in more than 1000 search warrant executions. He has been the affiant and taken part in TIII (wiretap) cases. He has testified as a subject matter expert in gangs and meth labs in Juvenile, General Sessions and Criminal Courts in Nashville, Davidson County, Tennessee.
Bill is currently an instructor/course developer for the North Carolina Department of Justice-Justice Academy (NCJA) in Edneyville, North Carolina. Bill is the North Carolina state school director for the prescription drug diversion investigator and supervisors commissioned courses. Bill is also the qualified assistant (Q.A.) state school director over the specialized explosives & hazardous materials commissioned course.
Bill currently develops narcotic and gang lesson plans for the North Carolina Basic Law Enforcement Training (BLET) and in-service training for the 35,000 plus sworn law enforcement officers in NC. He also develops and instructs various narcotics courses for NCJA. Bill is a sworn deputy (reserve) with the Henderson County Sheriff’s Office in NC. He is also an associate board member for the International Narcotics Interdiction Association (INIA).
Bill has instructed more than 6000 people in narcotics, clandestine lab, and gang issues to include judges, district attorneys, grand juries, community leaders, educators, doctors, nurses, and police and fire personnel. Bill is also a Tennessee Peace Officer Standards & Training (POST) Commission-certified General and Specialized Instructor, North Carolina General Instructor, and Specialized Instructor. Bill also has published work in North Carolina Justice Academy course materials and Tennessee Narcotics Officers Association (TNOA) annual magazines. He has also been a special guest speaker on the radio talk show “Crime Time Central.”
Bill also created a 40 hr clandestine lab responders certification course for Metro PD. He incorporated different professionals such as district attorneys, hazmat technicians, forensic scientists, and medical personnel to assist in teaching from various disciplines within the criminal justice system. Before leaving Metro PD, Bill and his team had instructed and certified more than 300 police, fire, hazmat technicians, district attorney’s and federal chemical response teams. The district attorney’s that attended his course was the first in the State of Tennessee to have that certification and training.
Before his police career, Bill spent 8 ½ years in the United States Army. Bill served three years as a cannon member in the 82nd Airborne Division. In his last five years, Bill worked as a Flight Engineer with the Task Force 160th Special Operations Aviation Regiment (SOAR) (Night Stalkers) on the MH-47E Chinook helicopter. Bill achieved the rank of Staff Sergeant (SSG) before leaving the Army for a career in policing.

Sharon Benson
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Kurt Metros
Kurt Metros is the co-founder of Extract Consultants, leading developers of terpene blends and flavors specifically designed for use in CBD, hemp and cannabis products. For the last 25 years, Kurt has worked closely with B2C corporations, including pharmaceutical giants, to help build their brands.
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His business development experience allows him to help companies develop innovative and unique products to meet various market demands. He earned his B.A. in Economics at Loyola University of Chicago. www.extractconsultants.com

Phillip Northcutt
Philip is a former United States Marine, a cannabis consultant, the founder, and acting CEO of Sierra Gold Hemp. He was raised in Long Beach, lived in Green Valley for several years before opening the Sierra Gold lab in Pahrump, Nevada. He started his entrepreneurial path as a party host, then opened a cafe, and a vintage store before moving into the cannabis sector.
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Phil founded Land-4-215, 420FarmlandUSA.com, Sierra Gold Distribution, and ROS1N (Ros_One) Extraction Machines. Phil is a member of the University of Nevada-Hemp Advisory Board, he serves on the board of directors for KVMR.org, and is a member of the Farmer Veteran Coalition. He has produced cannabis events and speaks publicly about cannabis, education and veteran issues. https://sierragoldhemp.com

John MacKay, PhD
John A. MacKay earned his B.A. in Chemistry at St. Lawrence University. He also earned his Ph.D. At the University of Vermont, where he focused on Inorganic Chemistry and on the synthesis of cancer-fighting compounds. John is a widely recognized scientific expert in sub and supercritical fluid for chromatography and extraction within the botanical space.
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John seeks to merge the seemingly disparate technologies together and create a synergy to optimize your workflow. His method is based on Six Sigma principles and practices. https://vos.vet/dr-john-mackay-lead-chemist-vos-llc/

Erik Tonge
Erik Tonge’ is a service-focused professional with a history of working with CEOs, business leaders and executives of all levels. He spent a decade in the payroll services industry where he was a major contributor in two successful startups. Most recently, he has taken his experience to ShipBob, a leading e-commerce fulfillment startup, one of the fastest-growing startups not only in Chicago but in the world.
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Erik prides himself on going the extra mile to educate clients on how to grow their business and their e-commerce distribution storage needs. Reach ShipBob Here!

Jimm Harrison
Jimm Harrison is a master aromatherapist with a background unlike any other expert in the field. Jimm has 30 years of extensive experience in botanical health and natural beauty, specializing in the therapeutic use of essential oils. His key areas of expertise include product development, formulation, education, and essential oil project management.

Christopher Flores
Christopher Flores is the Director of Marketing and Business Development for Leap Payments. He is passionate about business and entrepreneurship. With over 15 years of online sales and marketing experience, including selling all his mother’s household appliances on eBay without her knowledge. Christopher’s background also includes International Import/Export negotiations and Mid-Size Corporation Business Development.
www.leappayments.com

Jen Kerr
My CBD journey began in June 2017, when my beloved St. Bernard, Birdie, was diagnosed with a terminal illness. She had been given a very short time line and we were told to take her home and keep her comfortable for as long as possible. We found CBD oil that same day and I sincerely believe it restored her quality of life for two full months before we lost her in August 2017. I am now an instructor with the CBD Training Academy and have hosted over 100 presentations throughout the US on how and why CBD works.
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I have also had the privilege of training some medical health professionals in my area. My passion is to help people understand how and why CBD oil works with the Endocannabinoid System and how to identify a good quality product. I created Good Karma Hemp Co., LLC in Birdie’s memory because I believe everyone deserves a good quality product without additives/fillers, without solvents and without contaminants.

Mark Goldfogel
Mark Goldfogel is a published author of Smoking Something – The Cannabis Paradox, speaker, and founder or co-founder of seven companies—four in the cannabis industry since 2010. He was also instrumental in The Fourth Corner Credit Union which is leading the legal fight to allow banking for the cannabis industry. A Summa Cum Laude business graduate of the University of Denver, Mark runs I Work For Cannabis, a cannabis startup consulting company based in Paradox, Colorado.

Justin Walsh, Esquire
Justin is a senior litigation attorney at Gleam Law and a “cum laude” graduate of Seattle University School of Law and has been named a Rising Star by Superlawyers.com for seven consecutive years – 2012 through 2018.
Justin advises clients on Cannabis, CBD, and Hemp regulation and provides representation of clients before the Washington State Liquor and Cannabis Board and assists clients with all aspects of their business, including formation, transactions, protection of intellectual property, LCB compliance, FDA compliance, and all other aspects of this ever-changing field. https://www.gleamlaw.com/cannabis-attorneys/justin-walsh/

Rick Martinez
As a veteran, registered nurse, writer and successful entrepreneur, Rick Martinez earned his BSN degree from the University of the Incarnate Word and became a registered nurse (RN). After several years in nursing Rick’s entrepreneurial spirit kicked in and in 2001 he bootstrapped started his first business which he grew to over $52MM in annual revenue before his exit in 2014. From there he dove into advising, mentoring and Angel investing and soon found a unique way to help our veterans with PTS(D) and entered into the cannabis industry. Known as ‘the cannabis influencer you never expected”, he is now creator and host and at “Weed To Know Basis”, a popular and fast growing media channel dedicated to educating, elevating and influencing the cannabis industry. https://bit.ly/2uVdc0R

Maria Bereket

Gene Fein
Gene Fein is a veteran music entertainment and technology executive who saw the opioid crisis as the primary reason to start researching CBD in 2012 and then form TheraJoy in 2016. Since then, Gene and his team have been studying domestic & international markets, legality, legislation, product efficacy, product verticals, retail environments, etc. https://www.therajoypharma.com/

Andrea Hope
Andrea is a Director at Coats Rose and she also co-chairs the Firm’s Cannabis Business Law group. Under her leadership, the Cannabis Business Law group provides legal services to individuals and companies starting or expanding their legal cannabis businesses in Texas. Andrea’s cannabis business clients come from across the supply chain spectrum from cultivators to retailers, where she advises on regulatory compliance, hemp/medical marijuana licensing, cannabis-related business issues, product labeling/marketing, policy-making participation, real estate issues and more. She also speaks at events across the state providing insight into the recently approved and proposed laws, rules and regulations and other cannabis business matters. She is also experienced with assisting clients navigate through the various state agency processes, including assistance with funding applications, appeals, and compliance issues.

Joseph Jefferies
Formerly employed by Tesla, where he was trained in superior client service skills, Joseph pairs his educational background in botanical biology with his knowledge of compliance testing within the Cannabis, CBD, and Hemp industry.
Joseph also wholeheartedly believes in the advancement of the safety and quality of the entire industry through proper compliance and R&D testing.
Joseph holds a Bachlor of Science in Botanical Biology from IOWA State University and is a two time state champion with the Palm Beach Panthers Rugby Club. www.acslabcannabis.com

Emily Andros
Ms. Andros has had a 25+ year career in advertising & marketing management. She is a specialist in writing marketing plans & developing brands that are based on extensive client research including in-depth analysis of their competition, target markets, significant margins of difference, and pricing/product development. Emily’s forte includes bridging the gap between marketing production and fundamental company strategies i.e., she ensures that marketing efforts are successful and results-producing. She has spent many years of her career managing graphic designers, writers, and web programmers to create campaigns that are memorable, consistent, and successful.
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Emily has directed a number of Addy Award-winning campaigns and has also written & executed several multi-million-dollar advertising & marketing budgets representing a number of industries but with a particular specialization in Medicine, Wellness & Med Spas.

Rick Diamond
Rick Diamond is the Founder of WELLTHY where he works with an amazing team of educators focused on teaching Health & Wealth. Wellthy, like the CBD Training Academy is part of Icann Ventures. He has been the CEO of 3 healthcare tech startups and was cofounder and CEO of a leading training company that he built and sold. He is also an advisor to many wellness startups through the Founders Accelerator Program. The mission of WELLTHY is to train 10,000 Wellness Professionals and to help 100 million people around the world to improve their health and wellness through the company’s educational platform.

Ashley Tovar
Ashley Tovar is a growth marketer for WELLTHY, Icann Marketing, and CBD Training Academy. Her entrepreneurial career started shortly after graduating from Cal Poly in San Luis Obispo when she started her wedding discount company. In 16 weeks, she built a website, brand, established hundreds of partnerships, incorporated, raised investments, and learned what it was like to build a company from the ground up. She later went on to work on email campaigns for a major home improvement company which averaged over $100,000 in revenue per email and also worked for a national accounting firm located in Bellevue, Washington, for which she assisted in acquiring over $1,000,000 in revenue in her first year.