CBD Product Development and Launch Course

Learn the Best Practices of Product Development and Launch:

• What products are hot and which ones are not
• How to make sure your products actually work & sell
• How being BOLD can set you apart in the market
• How to create "memorability" for your brand, product & packaging
• Unique strategies to launch and market your brand And More!

With Product Development and Marketing Expert and WELLTHY Educator, Jimm Harrison

Your Instructor:  Jimm Harrison

Jimm Harrison is a master aromatherapist with a background unlike any other expert in
the field. Jimm has 30 years of extensive experience in botanical health and natural
beauty, specializing in the therapeutic use of essential oils. His key areas of expertise
include product development, formulation, education, and essential oil project
management.

Jimm is a pioneering skin and beauty therapist, co-founded a successful organic skin
care company, and owned a holistic beauty spa in Massachusetts. He is known for
resourcing the finest quality and sustainable natural ingredients, and his Signature
Blend Essential Oil Treatments set a standard for quality and innovation. His cannabis
extract formulations exceed typical terpene chemistry by using whole essential oils in
medicinal synergy for skin and body care, and therapeutic tincture flavoring. Jimm’s
essential oil and botanical ingredient alchemy is found in private label formulations for
health care, spas and resort chains in the US (Elizabeth Grady, Exhale Spas,
Destination Hotels), Hong Kong (Puzhen) and China (LANN Spas Shanghai).

He founded the Phytotherapy Institute in 1991 to advance education in botanical skin
and health care. As a leading expert, Jimm is invited to speak across the country at all
the major US beauty and natural health expos, as well as in Japan, Brazil, and China.
Jimm has presented at medical institutions that include Harvard University School of
Medicine and Dana Farber Cancer Institute. He developed and taught the Essential Oil
and Aromatherapy Certificate Program for Bastyr University School of Natural Medicine.
Mr Harrison is the author of the comprehensive text book, Aromatherapy: Therapeutic
Use of Essential Oils for Skin and Health, Easy Essential Oil Chemistry: Unlock the
Healing Potential of Essential Oils and Everyday Healing with Essential Oils. He has
written articles for Massage Magazine, Les Nouvelles Esthétiques & Spa, Dermascope, DaySpa, and Skin Inc Magazine, and presented papers for the leading scientific conferences.

Jimm is a drummer and was as a touring musician for twelve years. He also worked in radio, and was a host of his own TV show. Jimm is a dynamic speaker and motivator, and constantly inspires his students, readers, and customers with his expertise and vision.